When will WT.srch=1 populate from Google paid ad clicks?

Products

Webtrends Analytics 8.7
Webtrends Analytics 9.2

Cause

Google uses GCLID to indicate a paid search. Beginning February 2009, Webtrends made a change to the Webtrends JavaScript tag created in Webtrends Tag Builder that allows WT.srch=1 to automatically populate if GCLID is passed in the referrer.

Resolution

If GCLID is not populated, WT.srch=1 must be manually added to the link users click on from the search engine to capture paid search traffic.

More Information

http://releasenotes.webtrends.com/on-demand/category/tagbuilder/