Why are visits to a page higher when I filter on that page?


Webtrends Analytics 8.x
Webtrends Analytics 9.x


You have two separate profiles. One profile includes activity to the entire site and the other profile includes activity to a single page on the site.

When viewing the “Pages” report for the page, you may encounter a situation where the number of visits to the page is higher when you’re filtering only on that page.

Example –

  • Overall Profile –Page A: 40 Visits 50 Views
  • Profile filtering on just Page A –Page A: 45 Visits 50 Views


By default a visit is closed after 30 minutes of inactivity. Using this information, we can determine why visits can be higher when filtering off of a single page.

Example scenario of how visits can differ using the above information:

A visitor comes to your site and hits Page A. This visitor looks around your site for the next 45 minutes and prior leaving your site, hits Page A again.

The visit itself will look something similar to the following in the log file:

10:00:00 Hit Page A
10:01:00 Hit pages on the rest of the site
10:15:00 Hit pages on the rest of the site
10:31:00 Hit pages on the rest of the site
10:38:00 Hit pages on the rest of the site
10:45:00 Hit Page A again and then left the site

For the overall profile, which doesn’t have a filter, Page A would have 1 Visit and 2 Views.

For a profile that has a filter to only include Page A in the reports, the report would show 2 Visits and 2 Views.

When the filter is applied, the profile no longer sees the activity that is not being included. When it runs against the above scenario, this profile only sees the following:

10:00:00 Hit Page A
10:45:00 Hit Page A again and then left the site

As the session tracking definition closes out a visit after 30 minutes of inactivity, because all the activity is being excluded between 10:00:00 and 10:45:00, each hit to the page is not also considered a separate visit.